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If Food And Weight Control Your Life You’ll Want to Watch THISIf Food And Weight Control Your Life You’ll Want to Watch THIS">

If Food And Weight Control Your Life You’ll Want to Watch THIS

Ірина Журавльова
до 
Ірина Журавльова, 
 Soulmatcher
17 хвилин читання
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Листопад 07, 2025

There’s no chance of winning if every morning you wake up and face a constant stream of food choices all day long—your willpower will be drained, emotions will hijack your decisions, and you’ll inevitably reach for food. Lasting success comes from embedding your eating habits into your routine the same way other habits become automatic. [Music] I’m delighted to welcome Dr. Susan Pierce Thompson. She teaches as an adjunct professor in the Brain and Cognitive Sciences department at the University of Rochester and is the author of four New York Times bestsellers, including the transformative Bright Line Eating. I first encountered that book in 2017 and it changed how I manage my health and eating habits. I’ve wanted her on my channel for a long time because so many viewers struggle with food, weight, concentration, and energy—and if that resonates with you, you’ll want to hear what Susan has to say.
Susan, I found Bright Line Eating not long after it was published. It was 2017 and I’d seen a neighbor’s post on Nextdoor: some people were getting together, one person wrote, “I’ve dieted my whole life and tried every plan—I’m desperate to find something that works. Do you want to come try this?” It wasn’t Bright Line Eating, but about thirty of us gathered in someone’s living room and each person shared their story. Every story was eerily similar—struggling with food, weight fluctuations, obsession, and constantly changing clothing sizes. When I shared my experience someone slipped me a note recommending Bright Line Eating. I bought the book, never went back to that group, and it became my way of eating. I adore this approach—brilliant and sustainable. Living with complex PTSD, I often struggle to follow plans and uphold intentions around food; food has been one of my addictions. I’d never found anything that calmed that compulsion and helped regulate my nervous system until this. Bright Line Eating gave me both the language and understanding to manage it. In my Crappy Childhood Fairy membership we have peer-led calls where people use my techniques and follow Bright Line Eating, and that’s been wonderful—there’s a strong view among members that it’s very much about nervous-system re-regulation. I’m grateful for the work you do. I have someone in my life with complex PTSD and your approach has been invaluable. Thank you for sharing how you found Bright Line Eating.
Could you explain to my audience what the core of Bright Line Eating is? Sure. It’s an eating system that accepts a reality for some people: particular foods act like addictive substances, and returning to them is akin to returning to an abusive relationship—counterproductive and harmful. For those people, establishing a “bright line” creates a clear, unambiguous boundary that you do not cross. Think of blocking someone on social media, quitting drinking and joining AA, or stopping smoking—those are bright lines. Bright Line Eating applies bright lines to sugar and flour. The rules are: no sugar, no flour; eat only at designated meal times (no snacking between meals—so a lone baby carrot outside a meal is not acceptable, because it’s not mealtime); and control quantities by eating a measured amount but not going back for seconds, thirds, or more. Many people use a digital food scale to enforce that fourth bright line—not to measure microscopic portions, but because the portions are generous and weighing ensures you’re actually eating enough, often more vegetables than people would otherwise, to stay sustained until the next meal. So the four bright lines are sugar, flour, meals, and quantities. Beyond those rules, the program emphasizes building habits and finding support—learning to keep promises to yourself about food, planning meals ahead so you don’t rely on willpower in the moment, and applying psychology and neuroscience alongside practical positive-psychology tools. Before launching Bright Line Eating online, I taught college courses in positive psychology and the psychology of eating, and much of what I taught became woven into the Bright Line Eating framework.
What happened in your own life that led you to create a new approach to food? I’m convinced my food addiction was tied to prior drug addiction. It’s possible the food issues began even earlier, but they weren’t full-blown until after I used drugs. As a child I was intensely focused on food—someone admonished me at five, “Careful, little Missy—you’re a sugar addict.” I’d endure trips in Colorado’s summer heat to the feed store or post office because I knew there’d be a candy bar somewhere. When drugs entered my life, I used them to control weight, to party, to explore sexuality and freedom—and then the substances took over. I experienced full-blown addiction, drug-induced psychosis, dropped out of high school, and went to some very dark places—crystal meth, cocaine, crack, prostitution. I got clean and sober at twenty, and then food addiction escalated dramatically. From a neuroscience standpoint, I believe the stimulants damaged dopamine receptors so severely that when I stopped using drugs, my brain needed enormous stimulation to feel normal. Food became that substitute—constant binging to try to “top up” dopamine. My weight climbed quickly. At twenty I was a shining star in addiction recovery: lots of meetings, community college, transfer to UC Berkeley, straight A’s—but I was fueling my work with sugar, flour, and caffeine. My weight ballooned into obesity. I tried everything to lose it: 12-step food groups (but without the clarity of “abstinence” you get with alcohol), diets, and many approaches that never stuck. Alcohol recovery is straightforward—there’s a clear abstinence line—but with food it’s harder because you can’t stop eating entirely. Over about eight years I tried multiple forms of recovery while succeeding academically and eventually earning a PhD in Brain and Cognitive Sciences. Then I encountered a rigorous, abstinence-based food plan—no sugar, no flour, weighed and measured meals—and I lost my excess weight. I did relapse once and regained the weight, then lost it again, and by around 29 recovery felt established. I married, lived in Australia for a couple of years, did a postdoc, became a tenured psychology professor, and began helping others lose weight and teaching a college course on the neuroscience of food addiction. That experience—and the observation that the 12-step, abstinence-style approach wasn’t resonating with many people—set the stage for Bright Line Eating. People wanted something scientifically framed, professionally led, and not wrapped in 12-step language. When I started building an email list after a 2014 meditation-inspired call to write the book, people kept asking for help. I tried sending them to 12-step programs and they wouldn’t go. So I launched an online Bright Line Eating Boot Camp and it took off. There was a massive need for a different way of delivering an abstinence-based, science-informed solution. Reluctantly—I never planned to start a business—I created it because people needed it.
Why does Bright Line Eating work so effectively? From a neuroscientific perspective it differs from most approaches. First, we tell a truth few people hear: some individuals need bright lines for particular foods—moderation doesn’t work for everyone. Diet programs often insist you can eat your favorite foods in moderation; that approach sabotaged me at Weight Watchers where candy bars were sold in the lobby. Moderation depends on the person—what is a “moderate” amount differs by individual; for some, the moderate amount of cookies is zero. If one cookie spirals into twelve, moderation fails. Second, there’s no way to succeed if you make food decisions all day long because willpower is a finite resource. Emotions hijack you and you end up eating. Success requires automating eating the way many people automatically brush their teeth or shower. Most people brush their teeth twice daily regardless of circumstances—that’s automaticity. With Bright Line Eating, breakfast, lunch, and dinner are planned the night before, written down, and executed without on-the-spot decision-making. Automaticity is overlooked in the dieting world, but it’s essential. I’ve been asking for a decade: what can be made automatic, and what interferes with automaticity? Starting an exercise program at the same time as a food-change attempt can overwhelm your bandwidth and prevent habit formation; that’s why adding exercise during an eating overhaul often sabotages efforts. I love exercise now and do a lot of it, but introducing exercise while rewiring eating can cause the whole attempt to unravel. Bright Line Eating emphasizes habits, automaticity, awareness of willpower depletion, and practical strategies for emotional eating and cues. Emotions are just another trigger to which you’ve learned a response; when meals are planned, you can interrupt those neural associations and use other tools—call someone, pray, write, distract yourself, leave the kitchen—to get from breakfast to lunch, lunch to dinner, and dinner to bedtime without eating anything other than what you committed to. That builds agency, integrity, and a renewed self-concept—because so much damage comes from repeatedly breaking promises to yourself about food. One sign of that damage is holding boxes of clothes in multiple sizes and cycling up and down through them over the years—that was my life too. When I first succeeded with Bright Line Eating, I had enough weight loss to realize some of the clothing I’d been saving no longer fit my aesthetic, even when they technically fit. A healing milestone was letting go of the fantasy of a perfect size and learning to occupy a “bright body” that feels right for me rather than torturing myself with comparisons and shame. During the boot camp I had a buddy and a mastermind, joined the Facebook group, showed up fully, and for the first time I had the space to talk about these topics. I’d tried 12-step fellowships and found value, but they never produced lasting change for me. Bright Line Eating felt safe and freeing, not needing to conform to a 12-step frame but sharing a common approach with others. Many people break their lines and then “resume” in the program—there’s a way back that teaches how to recover without shame. Previously, messing up often meant “I might as well eat everything in the freezer,” but here there’s a constructive, compassionate way to resume and continue.
What you just said includes so much good material. I’m currently rethinking some of my old goals: we’ve stepped away from focusing on a specific “goal weight” and started talking about the “bright transformation” and a “bright body”—whatever is the right-sized body where you feel at home. For some time I had a goal to help one million people achieve their bright transformation by 2030, but I let that go because I don’t want people to feel they have to declare, “Have I had my bright transformation? Am I at goal weight?” That question doesn’t capture the lived reality. I’ve just finished the first draft of my fifth—and likely final—Bright Line Eating book, Maintain, focused on maintenance. I’ve distilled maintenance psychology into three deep identity shifts: it’s an internal psychological process to maintain weight loss long-term. First, you must become devoted—devoted to a specific plan or program, whether it includes medications or not. I don’t care if your program uses weight-loss drugs as a tool to reduce cravings—as long as you commit to a program that includes a food plan, habits like meditation or gratitude, and support. Food, habit, and support are the three essential buckets. Devotion means this isn’t a temporary diet—you’re committed. It’s the difference between someone who gives up meat for Lent and someone who is vegetarian: the latter is devoted, the former is temporary. Second, you must become resourced—not using food as your sole coping mechanism. You cultivate other tools to regulate and meet your needs. And third, you become liberated—not obsessed with food or weight, not constantly tinkering or measuring yourself against others. Liberation means facing the huge gap of time and psychic energy you previously devoted to food and weight and filling it with other life activities—your bright life. In sum: devoted, resourced, liberated. If we frame maintenance this way—devoted, resourced, liberated—I’m comfortable supporting that as a realistic transformation. That might mean your stable “right-sized” body is not the same number you once expected; your body may find a different, more sustainable place of ease. That said, people who notice changes in you often comment beyond weight—your skin, eyes, energy, and presence improve because you’re no longer in a “food fog.” Some people hear “restriction” and recoil, especially those in eating-disorder recovery. The eating-disorder world often models recovery as “normal eating”: all foods in moderation, trusting internal hunger and satiety cues. That can be brilliant if it works, but addiction changes the landscape. Addiction escalates—what starts as one cookie can grow into daily consumption and more. Addiction underlies some, though not all, instances of disordered eating; when addiction is present, an abstinence-based, bright-line approach can be helpful. Critics say you can’t eliminate entire food groups—that’s not what we do. Sugar is not a food group in the way protein, dairy, vegetables, fruit, nuts, grains, seeds, and legumes are. Bright Line Eating includes all whole real foods across categories; the meals are generous and many people write saying, “I can’t eat all this food” rather than “I’m starving.” Boundaries are not inherently harmful restrictions—if you set a boundary in a relationship, it’s not the same as deprivation. Tools like a digital food scale are practical aids; if you can’t draw straight lines by hand, you use a ruler. If you pile food without measuring, your brain will keep asking for more. If you weigh a large, ample portion and accept that as your meal, your brain stops asking and you gain peace. That idea conflicts with some eating-disorder teachings, and scientists still debate these issues—there’s not extensive treatment-data on either side. The evidence that sugar and ultraprocessed foods can be addictive is strong, and I’ve published outcomes showing the bright-line approach produces weight loss on par with weight-loss drugs and better than many alternatives, including a six-year follow-up study in Frontiers in Psychiatry. But experts differ and you must find what works for you at a given time.
Part of my own questioning came from the ACE study—the Adverse Childhood Experiences work. In the ‘90s, researchers at Kaiser Permanente and the CDC studied women in a weight-loss program who would lose weight and then regain it. They surveyed hundreds of variables to find what predicted this persistent difficulty. They found one striking pattern: roughly 80% of those women had experienced sexual abuse in childhood. The researchers assumed the weight gain served to make their bodies less desirable, a protective strategy. I think that’s true for some, but not necessarily for all. Some of those women may have happy sex lives and don’t gain weight for that avoidance reason. My point—and my iconoclastic tendency—is to ask whether the people designing interventions actually had the same experiences and susceptibilities as those they aim to help. When I encountered the rat studies, they helped me understand susceptibility further: in both rats and humans, roughly one-third are highly “addictable,” one-third moderately so, and one-third not addictable. In humans, some people simply don’t become addicted even if repeatedly exposed to substances—many people given opioid pills after surgery use them responsibly and don’t become addicts. Rat experiments show you can breed addictable rats to produce litters that are addictable; conversely, non-addictable rats bred together yield non-addictable offspring. But when non-addictable rats are exposed to extreme early trauma, a percentage of them become addictable—evidence that early-life adversity can alter susceptibility, likely through endocrine or neurobiological changes. That framework helped me reframe what happened with those women in the Kaiser study: something altered how their bodies and brains respond to food.
That concept resonated with me because I had a childhood of scarcity—my mother struggled with alcoholism and addiction, we were poor, and I learned early to be strategic about getting food at friends’ houses. I became intensely fixated on sweets as a child—stealing sugary treats like “space sticks” and stuffing pockets when no one was watching. Some of that behavior was shameful and secretive; some of it just became a wiring. When I read about rats that will eat themselves to death if susceptible, it helped me accept that some people are biologically more vulnerable. You said earlier that one-third are addictable, one-third not, and early trauma can shift susceptibility. That insight was huge for me—realizing there might be reasons outside my control for being the way I was. Your quiz on food susceptibility helped clarify that for many people. Could you explain that quiz? Sure. The quiz asks you to recall a period in your life when your eating was at its worst—a stretch of weeks or months, not just one day—because those neural pathways once established don’t really disappear and you remain susceptible to slipping back into them. Then you answer a few brief questions about cravings, obsession, and whether eating triggered a sense of loss of control. It’s only five questions and the algorithm is sophisticated—nonlinear and exponential—so it outputs a score from 1 to 10. Higher scores (sevens to tens) indicate a more addictive relationship with food; nines and tens are full-blown food addicts. Lower scores suggest a weight problem without food addiction. Distinguishing those differences helps people choose the right approach. I’ll include the quiz link for viewers so they can take it.
When I shared these ideas on my channel, many people joined Bright Line Eating because the framework provided clarity: you don’t always need to understand every reason you are the way you are to find practical strategies that help calm symptoms, live a fuller life, and reclaim your capacities. In my trauma work I’m not a therapist; I don’t diagnose, but I’ve observed patterns and practical tools that help regulate symptoms and return people to fuller functioning—and that’s always the joy I celebrate about Bright Line Eating: people find pathways to lives that feel more whole. If viewers want more detail, there’s a two-hour master class that goes deeper into the neuroscience and practicalities; it’s available through the link and includes a discount for boot camp if you decide to join. The master class is free and packed with the latest science—if you prefer not to read the book, the class contains the most up-to-date material. Susan Pierce Thompson, thank you for joining and sharing this with the Crappy Childhood Fairy community. This is relevant to many who’ve struggled in similar ways, and I’m glad there’s an accessible solution to explore. Thank you, Anna—I appreciate what you do and your audience’s engagement.

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